Bollywood Actress Urvashi Rautela Makes a Mark as showstopper for I Am Design label

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The ‘I AM DESIGN’ label by Pratik and Priyanka presented “Indian me Fusion” at Stage One during Lakmé Fashion Week Summer/Resort 2016.

The colour palette of the collection consisted of pastel shades of mint, peach, pink infused with ivory and light blue combined with a dash of black and mustard to add an edge. The collection also saw a hint of gold, which conformed to LAKME’s ‘ILLUMINATE’ theme for Spring/Summer 2016.


Fabrics such as silk, linen and cotton silk were used to achieve unconventional fusions. The novelty of the eco-friendly gold discharge printing and unique dyeing technique was used to create an interesting illusion of weaves on the garments. The use of fringes, the season’s hottest trend, and creatively placed pleats kept the audiences engrossed.

Actress Urvashi Rautela, of the “Sanam Re” fame, looked graceful in an ombré pink and orange lehenga with gold discharge prints and a sleeveless, cropped fusion choli, with an innovative dupatta.

“Indian me Fusion” by Pratik and Priyanka’s label ‘I AM DESIGN’  is well-suited for the modern woman who can carry traditional and contemporary attire with ease.

Priyanka Dutta

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