Wellness Brand Amway India Organizes ‘Attitude Fashion Show’ in Kolkata

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Amway India organized a dazzling fashion show ‘Attitude Fashion Show’ in Kolkata. The fashion show provided a platform to young women who are serious about their beauty. The fashion show aimed at promoting the brand Attitude among the youth.

Susmita Mukherjee from Asansol, Sulogna Sur from Sodepur, Kolkata and Asmita Adak from Kolkata were adjudged winners – ‘Miss Attitude 2016’, first and second runners up respectively. Ace Fashion designer Agnimitra Paul, beauty care expert Darshni Sanghvi and renowned model Antara Das adjudged participants on the parameters of costume, make up, walk and intelligence. The judges also selected winners in five sub-contests: ‘Beauty with Brain’ – Sulogna Sur(Contestant No. 5), ‘Beautiful Smile’ – Ishita Mukherjee (Contestant No. 4), ‘Beautiful Eyes’ – Madhurima Pal(Contestant No. 10), ‘Beautiful Hair’ – Nayanika Roy (Contestant No. 9) and ‘Flawless Skin’ – Ishita Noor (Contestant No. 2).


The fashion show had three rounds. The first round was the Traditional Round where contestants showcased ethnic attire. Contestants presented themselves in western attire in the Casual Round, which was the second round. The third round was the “Evening Gown” Round where participants got a chance to flaunt their positive attitude with aplomb.  Participants used shades of lip and nail colors from the new range of Attitude for the fashion show.



The Fashion Show also witnessed special rounds for children and couples who were walked the ramp dressed in traditional Bengali attire.

Priyanka Dutta

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